Dan Martinez, Founder. Dan has over 25 years of strategic planning and business operations experience in the entertainment & leisure industry. Since 2017, Dan has served as Founder and Managing Director of Hybrid1.
From 2001 to 2017, Dan served as Founder and President of VisionMaker Worldwide, providing design, development, and operations consulting to clients around the world. In 2006, VisionMaker and MidOcean Partners acquired Palace Entertainment, operator of 31 waterparks and family entertainment centers. As COO of Palace, Dan helped secure $200 million of funding and helped develop and implement the post-acquisition strategy.
Prior to VisionMaker, with Universal Studios Recreation Group’s strategic planning group, Dan helped develop Universal’s global theme park strategy; assisted with strategic planning efforts for business units in Florida, California, and Spain; and helped negotiate and lead integration efforts for the acquisition of the Wet ‘n Wild waterpark chain. Previously, with the Disneyland Resort’s business planning group, Dan was deeply involved in business unit-level strategic, operational and financial planning.
Dan earned an MBA from the University of Southern California and graduated from Loyola Marymount University with a BA in Communications. He lives in Oceanside, California with his wife and three sons.